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Yes, you’ve read it right and no, I have not lost my mind. I believe that you can curb your spending with Pinterest.
If you’ve been reading this blog for some time now, you know then that I am a shopper and a spender. Because of my shopping and spending habits, I stayed away from Pinterest as long as I could. I viewed it as a huge temptation, a Pandora’s box that once opened will drag me into a constant spending binge.
However, a few weeks ago, my own curiosity overpowered me, I succumbed to it, and signed up for Pinterest.
What is Pinterest?
Pinterest is a visual online pin board where you attach things, images, sayings and anything else that interests, amuses and entertains you. People share their own obsessions with each other. When you browse the web and see something interesting, you can share it on Pinterest with others.
Feeling voyeuristic? Then this social network, which is based on visual pleasures, might be for you.
You create your own boards, name them the way you like, and go searching for stuff to pin to your boards. Interested in cooking? Create a recipe board. Interested in crocheting? Create a crochet board. Interested in bikes? Create a bike board. You can create a board for anything you want. The possibilities are limitless.
Imagine your own online magazine that is dedicated to a certain purpose or interest. I, for example, have a house decor, photography, art, and travel boards.
No Mindless Spending with Pinterest
If you know me, you wouldn’t be surprised to find out that I also have two fashion related boards. However, you might be surprised to find out that Pinterest has not compelled me to spend more or go on endless shopping trips.
If anything, Pinterest curbed my desire to spend mindlessly and without a purpose.
Browsing Pinterest and pinning stuff to my boards made me more deliberate and focused on my style. I noticed that I don’t pin everything and anything that comes my way. I look, choose and evaluate. I pin only those pieces of fashion, art, house decor and photography that I really like.
Gradually my spending is becoming more deliberate and focused as well. Instead of focusing on sales, and ways to save money, now I primarily focus on my style and my goals. Then I start planning what I really want to see in my wardrobe. So far I did not buy anything. I am still building my imaginary closet.
Pinterest as a Retail Therapy Substitution
When do you go shopping to malls? I go when I am tired, stressed, happy, overjoyed, depressed, angry and, in general, when I am bored and have free time on my hands. I can be shopping any day, any time. Very often I go to the mall when I am in a bad mood. Retail therapy anyone? I think most of us have done it.
Shopping does improve my mood temporarily. It makes me feel almost happy. Temporarily. Retail therapy never has a lasting affect on me, and when its short-lived the results fade away, I go through buyer’s remorse. It is a never-ending cycle.
Unexpectedly for me, Pinterest became a substitute for retail therapy. It gives me the same feeling of satisfaction from finding an interesting piece of fashion or jewelry as actual shopping. Instead of spending my paycheck, I pin an image to one of my boards for further consideration. It might not be as satisfying as the actual act of shopping, but at least I am not spending money.
If you are like me, an emotional and impulse shopper, try browsing Pinterest. You might be surprised what it does for you.